
Introduction
 |
Holland... |
For many years, Holland (the Netherlands) has been
known abroad as the country of water, wooden shoes, windmills and
bicycles.
Especially as a result of a very good organisation and also because of an advertisement
campaign by the Flower Council of Holland, our country has become widely known as a flower
(exporting) country.
Not only the quality of these products are of a very high standard, but
also their subsequent use. Many well-known Dutch floral designers regularly
travel around
the world to give demonstrations.
This way of arranging is known abroad as Dutch Floral Design and is very highly thought of by many
foreigners.
Many foreign florists and students come to Holland from all over the
world to see and learn from this method at exhibitions and trade fairs.
If they want to
follow a good professional course in Dutch flower design, then Holland is the only possible
country in which to do that. |
1980 - 2005
Boerma Instituut
P.O. Box 297
1430 AG Aalsmeer
Legmeerdijk 227
Aalsmeer
Phone
+31
(0)20-4415306
Fax
+31
(0)20-4415315
|
 |
International... |
Boerma Instituut
in Aalsmeer (only
1500 meters from the world's largest Flower Auction and only a few
minutes from Schiphol, Amsterdam Airport, offers all possibilities in this field.
Boerma Instituut is the only International Floral Design School
in Holland, and at this level probably the only one in the world!
It is also the
only privately owned school in Holland especially built for the study of floral
design.
It has three instruction rooms and its own bar facilities.
All courses at Boerma Instituut give you many new ideas and will be the
gateway to a fresh and new way of thinking and working with flowers.
|
E-mail
info@boerma.nl
Internet
www.dutchfloral
design.com
www.floraldesign
supplies.com
|
|

|
Worldwide... |
During
the early years of the Boerma Instituut, the Professional
course was only conducted in Dutch.
In 1985
we slowly started to conduct courses in English. Everything
just went into fast gear after that. From all over the world professionals have come to our school,
individually as well as in groups. The teachers of Boerma Instituut
have also
taught,
given workshops and demonstrations in many countries of the world and
that has certainly helped enormously. Here below is a list of
countries of origin of our (former) international students. We have left
out most of the more familiar western European countries because of
the space factor.
Tsjechowaskia, Bosnia
Herzegovina, Romania, Poland, Kazchastan, Turkmenistan, Russia,
Lebanon, Israel, Kuwait, Saudi Arabia, United Arab Emirates, India,
Pakistan, Japan, China, Taiwan, South Korea, Indonesia, Malaysia, The
Philippines, Australia, New Zealand, Zimbabwe, Kenya, Ethiopia,
Nigeria, Southern Africa, Canada, The whole of United states and
Hawaii, Brazil, Colombia, Mexico and Argentina.
From this list you can see
there is an increasing demand for
flowers world-wide!!!... |

from all over the world

some students visit the
tourist atractions in the weekend
|
|

|
Very
Special... |
As soon as you enter
Boerma Instituut you will notice
something special.
Not only is the school small and intimate
but also the atmosphere is
different.
You will never get the feeling of being back at school
sitting
in school benches. Our
school is located at the Legmeerdijk 227 (N231), right in the
hart of the worlds biggest flower central, Aalsmeer.
Just
1500 meters from the head-entrance of the VBA (Verenigde
Bloemenveiling Aalsmeer) in the direction of Amstelveen.
|

Aalsmeer area
|
|

|
Very
Special... |
|
Here
we have turned a classroom ‘block’ into a admirable
flower
design school.
Right next to the entrance there is a special floral Design book shop where
you can buy floral design books and all kinds of flower
arranging materials, you can have a look at our wide range
of floral design books,
and maybe discover some new ideas.
After
all, what would an International Floral Design School be
without floral design books? Our
shop is opened during course-days, or you can arrange an appointment
by phone to come and visit us
We
also have a comfortable and inviting bar, Café
de Mijnen.
The good thing about this, is that the students
feel right at home, because
of this the students always come
back to school with lots of enthusiasm. |

Our shop

and the books
|
|

|
Experience... |
|
For
over 27 years now, the Boerma Instituut has been specialized in giving
national and international professional floristry courses.
Our
teachers are very experienced and capable in teaching, demonstrations
and giving workshops, in country’s all over the world.
Please
note
that teaching a professional floristry course, is a very specialized
job, that demands a skilful teacher:
In experience, knowledge, motivation and enthusiasm. Let these words
help you to decide where you want to pursue your career in floristry. |
|
|

|
Open
House... |
|
To
give as much information to you as we can, the Boerma Instituut
doesn’t only hand out brochures and leaflets, we also
have a, so called
Open House
During
these days, the Boerma
Instituut is opened from
12.00
till 16.00 hours.
There
will be demonstrations in floral art, given by our teachers or
(former) students. So, why not drop by and have a look around, compare
and see for yourself. You will soon be convinced that flower arranging
is our speciality. |

2003 demonstration during the reunion
|
|

|
Family
business... |
|
After 13 years of
teaching at secondary school level, we decided to establish the Boerma
Instituut in 1980. This was
not so difficult as I had already run my own school since 1972.
At first
I did this together with my wife José.
A few years later our two daughters Jacqueline and
Nicolle joined us.
Firstly as jacks of all trades, later as fully qualified teachers.
Together we have built a good name for the Instituut. Not only in the
Netherlands, but in
other parts of the world as well. We have developped our courses in
house and think up new innovations regularly. We travel around the world
giving workshops and
demonstrations in Dutch Floral Design.
A few years
ago our team was strengthened with other fully qualified teachers and office staff
people.
Most of them now travel the world too, when needed.
Alongside our fixed team of family members we rely on the help of other well known
floral artists. We have gathered a number of
Dutch, European and World Champions in the
past few years,
who will assist us when we need their help. |

Theo & José Boerma during the Master Course
in 2003
|
|

|
FEUPF
VBW WFC.. |
|
Jacqueline attended the Course for
European Judging in Floral Design organised by the FEUPF.
officially the Fédération Européenne des Unions Professionnelles de
Fleuristes or the European Federation Union of Professional Florists
held in Amsterdam March 2008. On 29th of March, she was awarded the
title and thus officially recognised by the organisation as an European
Judge in Floral Design.
Frans Mank was the Course leader. The
contestants came from
different countries:
János Szabó; Hungary
Isabel Wilton en Susan Wills - Pope; England
Sergey Malyuchenko, Elena Zakharova, Anna Yemelyanova,
Alexander (Sasha) Bermyakov,
Natalia Koryakina en Ksenia Vinogradova; Russia
Monika Kudłacz; Poland
Hanneke Frankema & Jacqueline from the Netherlands.
The Boerma Instituut is a member
of the VBW (Vereniging Bloemist Winkeliers) (or the Dutch Union
of Florist shopkeepers) which is also part of the FEUPF.
In the Netherlands, there are more then 1400 florist shopkeepers who
are members of this organisation.
The main goal of the VBW is to improve
and advance the entrepreneurial perspectives and business activities
in the floral industry.
The Boerma Instituut is also a
member of the World Flower Council or the WFC. The WFC
is an international organisation with members from 29 countries all of
whom are involved in the floral industry.
They seek to promote world peace through the beauty of flowers and
facilitate the exchange of information and knowledge amongst
professionals in the flower industry. In short the WFC seeks to
promote:
The exchange of design ideas and
techniques amongst professionals throughout the world.
Study in the latest information and
development in the care of flowers.
Student exchange programme, in order that
the students of the flower trade
can meet their peers from other countries.
The
meeting of people from all over the world and to seek out mew sources
and products.
The
spread of knowledge of the flower industry world wide.
Contacts
and friendships amongst professionals of the floral industry.
World
peace through undertaking together the study in the beauty of flowers.
An
annual meeting organised for its members somewhere in the world. In
2008 it will be in Macau from the 19th till 23rd
of September.
Foot-note
According to Wim Meulenman, the director of Euroflorist Holland.
The Professional Diploma of the Boerma Instituut is “Euroflorist
proof”.
In the Netherlands, there are about 1100
florist who use EuroFlorist in the transport of flowers and
floral works both locally and internationally.
This international floral transport organisation celebrated their
25th anniversary in October 2007 in Barcelona. It
was a special and inspiring weekend for all involved. (for more
details go to Jacqueline) |



Jacqueline & Frans


Frans Mank
thank you for the photo's


|
 |
Next Page »»» |
|